Markets / Poultry
Digital shelf-life for poultry products
Move from destructive lab and sensory testing to continuous freshness data in a digital platform.
The Market
Chicken is the most widely consumed protein, but can often be a source of off-odors and customer complaints.
Fresh chicken has a relatively short shelf-life (8-10 days in the UK, 15-20 days in the US) and often has a high pack-to-pack variation. Variation limits the shelf-life and results in spoilage and complaints from customers, but it is extremely hard to see with traditional testing, where you only get one data point per pack.
| Testing methodology | 🇬🇧 UK | 🇺🇸 US |
|---|---|---|
| Spoilage threshold | 7 log CFU/g | 6–7 log CFU/g |
| Indicator organism | Pseudomonas | Aerobic Plate Count (APC) |
| Time to result | 3–5 days | 3–5 days |
BlakBearEntire flora
Full spectrum
Real-time
Independent Validation
Verified by Campden BRI
BlakBear signals were independently validated against standard microbiological methods and trained sensory panels at Campden BRI on raw chicken in MAP.
>0%
Lab Correlation
Book a Demo
Test it on your products
Book a 30-minute demo with the team. We'll show you how BlakBear monitors freshness in real products — no commitment required.
✓Live sensor demonstration on real food products
✓Walkthrough of the cloud dashboard and AI models
✓Q&A with the BlakBear team